To mark the release of the Big Crown Pointer Date in three new colourways, I developed a location-led concept centred on pace, presence and taking time to observe.

The Grange in Hampshire was selected for its architectural weight and atmosphere, providing a setting that complemented the watch’s heritage-driven design. The project combined still photography and short-form film, built around the theme of slowing down, moving through the grounds and engaging with the environment before returning to the road.

The resulting work balanced product detail with narrative context, aligning the Big Crown Pointer Date with a considered, lifestyle-led visual approach.